Mazaru are empowering customers and customer-facing people at every touch-point

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Mazaru use a mix of consumer insights, tone of voice understanding, service know-how and behavioural science principles, to help humans converse successfully with technology and each other.

They’ve helped leading brands push up customer satisfaction scores, get more sales and cut down on frustrating, service contact.

 

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Mazaru's services include:

  • Discovery

    Getting under the hood to identify communication hot-spots and opportunities.

  • Insights

    Auditing and analysing your content and comms, to see how well they’re meeting customer needs.

  • Design

    Using consumer insights, service know-how and behavioural science to deliver results.

  • Content

    Creating relevant and confident content, that answers customer questions (before they ask them).

Helping you to boost sales, increase satisfaction,
reduce service contact

Use the power of behavioural science, supercharged by AI, to increase sales, improve satisfaction and wisely reduce service contact.

FAQs and knowledge content

Mazaru work with you to streamline and make digital self-help work, by ensuring you’re delivering helpful, friendly, relevant content, knowledge, and knowledge articles.



Question

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Analyse content, identify hot spots, make fast improvements

  • Score for tone of voice, confidence, readability and more
  • Drive digital sales and self-service
  • Build rapport, trust and loyalty
  • Benchmark channels and comms
  • Make improvements… fast

 

Digital content and communications

Mazaru can work with your business to develop a content strategy, and create conversational copy, videos, and podcasts.

Tone of voice and soft skills development

Bringing values and brand to life in everyday service interactions. Mazaru help front-line service and complaints handling teams ‘write for service’, and find ways to have helpful, warm and friendly conversations using the things they already have – their ears and their voice.


Mazaru insights: helping brands re-think how they talk to their customers

This simple tool beats the drum for change; helping you improve digital, print and conversational touchpoints and comms.

Mazaru analyse your content and communications, finding ways to improve FAQs, online accounts, webchats, SMS chats, chatbots, welcome packs, emails and white mail.

Using AI, driven by consumer insight and behavioural science, they help you make positive changes to the way you communicate with your customers.


Delivering outstanding results to well-known brands:

CALLS DOWN

10%

TalkTalk

CSAT UP

10%

Avios

CSAT UP

12%

Nectar

SALES LEADS UP

30%

Virgin Holidays

CONTACT DOWN

30%

Dee Valley Water


Mazaru can help with:

Digital 

  • Self-help
  • Canned responses
  • Knowledge content
  • FAQs
  • Social Media

Voice

  • Call deflection
  • IVR call-flows
  • Conversational dialogue
  • Queue & On hold
  • Change control

Bots

  • Conversation design
  • Chatbots
  • Digital assistants
  • Persona design
  • Dialogue design

Print

  • Tone of voice guidelines
  • Customer service letters
  • Auto-renewals
  • Emails
  • Bills

 

and more

Get in touch to book a free consultation call

Book a Consultation Call